Vol. 13 No. 4 (2026)
World Social Work Day, 2026: ‘Co-Building Hope and Harmony: A Harambee Call to Unite a Divided Society’

Research

Time's Illusion in Balinese Thought: The Role of Sad Ripu and Time Management in Financial Decision-Making

Published 2026-03-27

  • IGN Oka Ariwangsa
    • ,
  • Komang Widhya Sedana Putra P

IGN Oka Ariwangsa
Lecturer, Management Science, Universitas Pendidikan Nasional, Bali, Indonesia

Komang Widhya Sedana Putra P
Lecturer, Management Science, Universitas Pendidikan Nasional, Bali, Indonesia

Abstract

In today’s fast-paced world, individuals increasingly experience time as slipping away, creating a sense of urgency that profoundly shapes financial decisions. Yet, research rarely examines how this subjective temporal perception interacts with emotional regulation and time management to influence behaviour, leaving a critical gap in understanding the psychological and cultural mechanisms underlying financial decision-making. This study investigates how time perception, Sad Ripu control—a culturally rooted framework of emotional regulation in Balinese Hindu thought—and time management jointly affect financial decision-making. Using a purposive sample of 300 financially experienced individuals in Denpasar, Bali, data were collected via structured questionnaires and analysed with Partial Least Squares Structural Equation Modelling (PLS-SEM). Findings reveal that faster perceived time significantly enhances financial decision-making both directly and indirectly. Surprisingly, heightened temporal urgency improved Sad Ripu control, suggesting that cultural context can convert perceived pressure into greater self-regulation. Effective time management further amplified rational financial choices, demonstrating the synergistic role of cognitive and emotional strategies in high-pressure settings. Practically, these results offer actionable insights for individuals, organisations, and policymakers globally. Cultivating temporal awareness, strengthening emotional regulation, and promoting disciplined time management can reduce impulsivity, enhance financial resilience, and improve adaptive decision-making in volatile economic environments. Integrating cultural constructs such as Sad Ripu into financial literacy programmes offers a globally relevant strategy for fostering rational, sustainable, and context-sensitive financial behaviour.

Keywords

Time Perception, Sustainable Financial Decision-Making, Sad Ripu, Time Management, Behavioural Finance, Bali, Indonesia

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Author Biography

IGN Oka Ariwangsa

IGN Oka Ariwangsa possesses a strong educational foundation and professional background that have shaped his deep interest in global financial issues. Over time, this interest has evolved into a sustained commitment to understanding how international financial dynamics—ranging from stock market fluctuations and shifts in global monetary policy to innovations in financial technology—directly influence domestic economic conditions and societal wellbeing.
His observations of how global economic changes ripple into everyday financial stability have strengthened his resolve to promote financial literacy and empower communities. Motivated by this awareness, he continues to expand his expertise and advocates for broader public access to sound financial education as a pathway to greater economic resilience.

Komang Widhya Sedana Putra P

Komang Widhya Sedana Putra P earned his Bachelor’s degree in Economics in 2012 and completed his Master’s degree in Economics with a concentration in Management in 2016. Before transitioning into academia, he accumulated more than twelve years of professional experience in the banking sector, where he developed strong analytical and managerial competencies.
He is currently active in producing scholarly work in the fields of Management and Digital Business, with several publications in accredited national journals as well as reputable international journals. His combined industry experience and academic engagement continue to shape his research interests and contributions to the field.

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